As I see it, in publishing there is a significant difference between accidental and nurtured bestsellers. Nowadays, the market is dominated by the former. But every now and then you get a publisher who will understand the value of the latter.
Reading Marie Philip’s memoir about the famous publishing house she and her husband established in South Africa during the dark years of apartheid, I was reminded of how precious such an approach is in the book world. It is even more precious and definitely rarer when it is combined with a moral and social conscience which Marie and David Philip and their team exemplified.
It is difficult to imagine the South African literary scene without David Philip Publishers (DPP). Over the years, they have launched or assisted the careers of such writers as Richard Rive, Nadine Gordimer, Mandla Langa, Stephen Watson, Alan Paton, Sindiwe Magona, Ivan Vladislavić and Lyndall Gordon. The list of their titles, which Marie Philip includes at the end of her incisive book, is astounding, to say the least. Just to give you a sample, among their seminal publications are: Don Foster’s Detention and Torture in South Africa, Mamphela Ramphele’s A Bed Called Home, Michael Fraser’s A Fynbos Year, The Essential Evita Bezuidenhout, Ellen Kuzwayo’s Sit Down and Listen, and Being Here: Modern Short Stories from Southern Africa (compiled by Robin Malan). Because of their independence the Philips “had the freedom to take risks and be bold, and even eccentric”, as well as to tune into their “own publishing instincts”. While it was important to survive, money was not their “main concern”. The combination of these factors turned out to be a recipe for great success in all respects.
And it all began with a penguin in the early 1970s…
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